How To Find Business Leads On Twitter

How To Find Business Leads On Twitter

This morning I was checking out my research files and came across a great article from Copyblogger.com on how to find business leads on Twitter. As usual, my friends at Copyblogger did an outstanding job of simplifying a task that the general public seems to over-complicate. Here’s my paraphrased simplification of Copyblogger’s simple process. To find business leads on Twitter …

Michael Stelzer Speaks: An Interview With A Small Business Marketing Guru!

Michael Stelzer Speaks: An Interview With A Small Business Marketing Guru! Today I had the honor of interviewing small business marketing guru, Michael Stelzner. Michael’s newest book, Launch: How To Quickly Propel Your Business Beyond the Competition, was just released to the public last week. When I went to pick up my copy, there was only one left at my …

How To Respond To Yelp Reviews

HOW TO RESPOND TO YELP REVIEWS

Yelp scares a lot of the business owners I consult. They know it’s a big player. They know masses of people consult Yelp before making their buying decisions. And yet, most of the small business owners I consult with have no idea how to use Yelp effectively. And often, they don’t take time to learn until they get their first …

How To Build Relationships On Facebook

How To Build Relationships On Facebook

If you want to build your business, there’s really only one thing you need to focus on: building relationships. The word relationship is defined as “an emotional connection between people.” Now, I know we’re talking about business in this article, so some of you may be thinking “this is about a business transaction, not about personal issues. Why are you …

How To Do a SWOT Analysis

How To Do A SWOT Analysis

One of the most important marketing exercises a small business owner can complete is called a SWOT Analysis. This strategic exercise helps you identify new marketing opportunities and get ahead of your competition by meeting consumer needs that your competition is not filling. SWOT stands for Strengths, Weaknesses, Opportunities and Threats. I recommend that all of my clients complete this …