What A Few Of The Best LinkedIn Profiles Have In Common To a lot of small business owners, LinkedIn is not one of the “popular kids”–amongst the Instagrams, Facebooks, and TikToks, it is the social platform that gets stuck in a social media corner only to get updated when absolutely necessary. Why? Because it isn’t […]
What The Best Linkedin Profiles Have In Common Read More »
Welcome to the marketing minute, a carefully curated rundown of our favorite things sizzle-worthy in marketing news. Check out the marketing trends and headlines that made our heads turn this past month… In this edition: Mark Zuckerberg is turning up the heat on his employees. Facebook is having to add Zuckerberg to the meeting minutes
Disneyland, moldy burgers & one memorable mom Read More »
Have you seen the most liked TikTok video of all time? There’s a high likelihood that you have! It’s a lip-sync video of Bella Poarch bobbing her head to “M To The B’ by Millie B. The video is only a few seconds long. Despite how simple it is, it has 57.7 million likes. When
Sales Secrets Learned From The Most Liked TikTok Videos Read More »
It is no secret that Elon Musk made a gambit for Twitter– To use cheesy metaphors (which we just so happen to love over here at SizzleForce): If Musk and Twitter were dating, he just got on his knees and proposed… a hefty $44 billion deal. And up until recently, the happy couple was in
In Elon Musk’s Twitter World – A Marketer’s Take Read More »
The Personalization Trend (& Why It Isn’t Actually A Trend) In 2018 something groundbreaking happened (even if you didn’t hear about it). It was a release on Netflix that, for many, foretold of the future of a lot of things– Of entertainment. Of industry. Of the way we interact with media. And for marketers, it
One Marketing Trend You CAN’T Ignore | SizzleForce Marketing Read More »
If visitors are dropping off your website without converting or you’re frequently attracting the wrong leads, then it’s time to make strategic content changes to increase your sales. You can think of your website as if it is the “digital face” of your brand… and when it’s done right, it’s your most avid brand ambassador
How To Re-Write Your Website To Increase Sales NOW Read More »
There’s a lot an entrepreneur can do to start and maintain their business. You probably know what I’m talking about if you’re reading this. (Why else would you be on a marketing blog?!) You can have the idea, create the business plan, and bring your vision to life. You can hire support staff to help
You’ve probably heard the statistic that most businesses don’t survive past their first several years. That’s super depressing. But I have good news for you. It doesn’t have to be that way. As marketers, we really want each and every one of you to thrive. We want to see you make your dream of business
Avoiding The #1 Mistake Owners Make When Marketing For Small Business Read More »
One pillar of modern marketing is emailing prospects, but you won’t get anywhere if your sales emails and cold email subject lines aren’t up to par. Subject lines are your first impression. Your chance to grab attention. And an opportunity to share that you know your stuff. Crafting a good one is part strategy, part
A marketing campaign that isn’t performing can feel incredibly frustrating. But to fix it, you have to start somewhere. That can be harder than it sounds. Or, it can be easier. Because over the decades, we have found that the main reason that a message doesn’t resonate with your audience boils down to one thing…
Use These Emotional Motivators When People Simply Aren’t Buying What You Sell Read More »
Sizzlin’ Fun Fact
Leanne is an actress as well as a writer, and one of her most cherished performances was getting an opportunity to play Captain Hook in a production of Peter Pan. Thanks to her theatrical training, she also does accents and can cry on cue (but would prefer not to, thanks). She’s also a D&D nerd to her core.
Bio
Let’s get this out of the way; Leanne is not a fan of writing about herself. She much prefers writing about others! With a background in theater and dialogue writing, Leanne has a special talent for capturing an audience’s attention while being hyper-aware of a brand’s voice. Good copy is, to her, a complex potion made of dialogue, poetry, visual art, psychology, and computer science. Luckily, these are some of her favorite subjects!
In addition to her love of storytelling, Leanne adores problem-solving. It is that problem-solving drive that makes her copy functional as well as entertaining. Whether it’s writing copy for your website, social media pages, a blog post, an email campaign, or a neat little lead magnet, Leanne excels at creating valuable content that draws eyeballs.
“Every brand is a character with a unique personality: my job is to capture that personality, communicate its message and make people want more! Knowing that something I’ve written is helping a client while providing value to the readers is definitely the most satisfying part of my day!”
Specialties
Achievements & Awards