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The Difference Between A “Good Writer” And A Copywriter

It can be difficult to understand the difference between a “good writer” and a copywriter. After all, when discussing various writing projects people often say things like, “I’m a good writer. In fact:” 🙋‍♀️ …I have a degree in English! 🙋‍♀️ …I’m a proud grammar, spelling and punctuation FREAK! Everyone in my circle knows I’m the “go-to” …

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3 Ways You Can Make More Money And Get Noticed On Facebook Without Spending A Penny

As of mid-2017, Facebook has 1.32 billion daily users, and the average Facebook session lasts an average of 20 minutes. The takeaway here is: people are spending a lot of time on Facebook. A LOT. I absolutely, 100% guarantee you, no matter who your audience is, they are on Facebook. So if you’re not using …

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The Ultimate Secret Weapon for Running a Successful Business Isn’t What You Think It Is

The Ultimate Secret Weapon for Running a Successful Business Isn’t What You Think It Is

If you’re anything like me, you’re obsessed with your business. Absolutely obsessed. If they made Wheaties in the shape of your product or service, that would be breakfast Every. Single. Day.  And listen, I’m right there with you. I eat, sleep, and breathe marketing and copywriting. So that’s why I have to ask you a …

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Black-Owned Businesses You Need To Know About

A simple Google search of your city name plus “Black-owned businesses” will most likely return a list of local restaurants, boutiques, coffee shops, and more. As a southern Californian, I’m excited to try out some of these Black-owned businesses in San Diego and Los Angeles, but there are lists available for dozens of major cities …

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