Marketing News Archives - SizzleForce, Inc.

Marketing News

How To Re-Write Your Website To Increase Sales NOW

If visitors are dropping off your website without converting or you’re frequently attracting the wrong leads, then it’s time to make strategic content changes to increase your sales.  You can think of your website as if it is the “digital face” of your brand… and when it’s done right, it’s your most avid brand ambassador …

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How a Fractional CMO Can Achieve Marketing Goals, Attract New Business, and Save Your Sanity

There’s a lot an entrepreneur can do to start and maintain their business. You probably know what I’m talking about if you’re reading this. (Why else would you be on a marketing blog?!)  You can have the idea, create the business plan, and bring your vision to life. You can hire support staff to help …

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Avoiding The #1 Mistake Owners Make When Marketing For Small Business

You’ve probably heard the statistic that most businesses don’t survive past their first several years. That’s super depressing.  But I have good news for you. It doesn’t have to be that way.  As marketers, we really want each and every one of you to thrive. We want to see you make your dream of business …

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21 Cold Email Subject Lines to Boost Open Rates, Spark Curiosity, Stop Unsubscribes and Keep Your Communications Fresh

One pillar of modern marketing is emailing prospects, but you won’t get anywhere if your sales emails and cold email subject lines aren’t up to par. Subject lines are your first impression. Your chance to grab attention. And an opportunity to share that you know your stuff. Crafting a good one is part strategy, part …

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Use These Emotional Motivators When People Simply Aren’t Buying What You Sell

A marketing campaign that isn’t performing can feel incredibly frustrating. But to fix it, you have to start somewhere. That can be harder than it sounds.  Or, it can be easier. Because over the decades, we have found that the main reason that a message doesn’t resonate with your audience boils down to one thing…  …

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“I hope this email finds you well” and 6 other terrible opening lines (and what to do instead).

You must be exhausted because you’ve been running through my mind all day. Got your attention didn’t we? Is this SizzleForce blog trying to ask you on a date?  No.  But we are talking about cliche openers, bad one-liners, and terrible marketing pick-up lines, so to speak. But don’t worry if you’ve used them before …

“I hope this email finds you well” and 6 other terrible opening lines (and what to do instead). Read More »

As A Small Business, Your Brand Perception Can Make or Break You. Learn How to Measure and Refine It in 5 Simple Steps.

What do you know about your brand perception? I know, I know. It’s a bit of a personal question and kind of scary, right? But I’m asking because the more you know about what people think of your small business–or what they perceive to know about it–the better you can serve your ideal clients and …

As A Small Business, Your Brand Perception Can Make or Break You. Learn How to Measure and Refine It in 5 Simple Steps. Read More »

The Digital Marketing Funnel and Your Small Business: How to Reimagine Your Buyer’s Journey to Benefit Everyone Involved

Last week, we dropped off my oldest son at college and I couldn’t help but think about digital marketing funnels. Well, I couldn’t help but think of digital marketing funnels after the Niagara Falls-level tears finally stopped.  You see, the whole college selection process has a lot in common with what we do here at …

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Top-Sellers Know How To Increase Sales On Etsy. With These 9 Tips, You Will Too.

If you are wondering how to increase sales on Etsy, you aren’t alone. With over 1.9 million sellers on Etsy’s platform, there’s a lot of competition out there! But you CAN stand out. The 9 strategies below will help you boost sales. None of them are rocket science. Some of them work instantly; others take …

Top-Sellers Know How To Increase Sales On Etsy. With These 9 Tips, You Will Too. Read More »

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