Welcome to the marketing minute, a carefully curated rundown of our favorite things sizzle-worthy in marketing news. Check out the marketing trends and headlines that made our heads turn this past month… In this edition: Mark Zuckerberg is turning up the heat on his employees. Facebook is having to add Zuckerberg to the meeting minutes […]
Disneyland, moldy burgers & one memorable mom Read More »
If you want to know the future of marketing your small business in 2022, you need to know what the world’s smartest marketers are sharing this week in San Diego at the 2021 Traffic & Conversion Summit. It is known as the largest digital marketing and networking event in North America. The digital marketing strategies
2021 Traffic and Conversion Summit Notes: The Future of Marketing Your Small Business Read More »
Want a free way to rapidly grow brand awareness, position yourself as an expert, and get more eyeballs on your offers? Meet your new BFF: LinkedIn video marketing. In 2019, LinkedIn experienced a resurgence in popularity for brands hoping to build awareness. At the same time, LinkedIn became the most successful channel for video marketers,
2020’s Ultimate Guide To Video Marketing On LinkedIn Read More »
Your goals are set, your email list is chock full of qualified leads, your content is GOLD and your offer—if you do say so yourself—is irresistible. You know that once your intended reader dives into your email, they will be LOCKED IN. Only one problem —-> You have approximately 41 characters to peak their interest,
How to Write Click-Worthy Email Subject Lines Read More »
Sizzlin’ Fun Fact
Leanne is an actress as well as a writer, and one of her most cherished performances was getting an opportunity to play Captain Hook in a production of Peter Pan. Thanks to her theatrical training, she also does accents and can cry on cue (but would prefer not to, thanks). She’s also a D&D nerd to her core.
Bio
Let’s get this out of the way; Leanne is not a fan of writing about herself. She much prefers writing about others! With a background in theater and dialogue writing, Leanne has a special talent for capturing an audience’s attention while being hyper-aware of a brand’s voice. Good copy is, to her, a complex potion made of dialogue, poetry, visual art, psychology, and computer science. Luckily, these are some of her favorite subjects!
In addition to her love of storytelling, Leanne adores problem-solving. It is that problem-solving drive that makes her copy functional as well as entertaining. Whether it’s writing copy for your website, social media pages, a blog post, an email campaign, or a neat little lead magnet, Leanne excels at creating valuable content that draws eyeballs.
“Every brand is a character with a unique personality: my job is to capture that personality, communicate its message and make people want more! Knowing that something I’ve written is helping a client while providing value to the readers is definitely the most satisfying part of my day!”
Specialties
Achievements & Awards