What do you think of when you think of Instagram? My guess is you probably think of pictures of food and Starbucks cups, workout and mirror selfies, sunset pictures and college-aged kids getting their “Instagram model” on with “outfit of the day” and “#nofilter” posts. You are not alone. That’s been my perspective of Instagram […]
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Here are 4 Ways To Differentiate Your Company In A Crowded Market If you’re running a small business, chances are, you’re operating in a very crowded marketplace. There may be 10, 20 even 100 other businesses that offer similar products/services right in your own backyard. And if you’re operating the type of company that competes
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Professional Copywriting Services vs. Being A Good Writer: What’s the difference, anyway? It can be difficult to understand the difference between hiring a “good writer” and hiring professional copywriting services. After all, when discussing various writing projects people often say things like, “I’m a good writer. In fact:” ?♀️ …I have a degree in English!
Professional Copywriting Services vs. Being “A Good Writer” Read More »
I often hear people say marketing feels kind of “yucky” to them. This makes my heart hurt. Quite frankly, marketing efforts should never be “yucky.” So why do so many people think they are? Here are my two cents: Any marketing strategy can feel yucky when it’s inauthentic or when it goes against your core
5 Reasons Why Authentic Marketing Works Read More »
Whether you’re looking for a last-minute tax write off, a little treat for yourself, or gifts for your most valuable clients, this list of the best Black Friday deals for business owners in 2019 has what you need. Some are things you can buy, and some are things you can get for free! All are
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When Sir Richard Branson, Brendon Burchard, Rachel Hollis, Dean Graziosi, Frank Kern, JJ Virgin, Trent Shelton, Ezra Firestone, and friends gather in the same place, at the same time to discuss the most effective ways to market a business in 2019, you’d better believe I’m going to join them. And that I did–along with 6,000
2019 Traffic & Conversion Takeaways: 15 Of The Best Marketing Tips For Coaches & Experts Read More »
As we wrap up the summer of 2018, the San Diego copywriting and brand strategy team at SizzleForce Marketing is looking back on this past quarter with a whole lotta gratitude. Hi, I’m Amanda. I’m the Operations Director at SizzleForce Marketing. While most of the time I’m behind the scenes (or in this case, behind
Tales From My Favorite San Diego Copywriter & Brand Strategist: September 2018 Read More »
By now you may have heard the world as we know it is over. Well, the Facebook world anyhow. Last Thursday, Mark Zuckerberg published a post about Facebook’s focus for 2018. The marketing world went crazy and started referring to this new change as “Facebook Zero” and the “Facebook Apocalypse” and…well, you get the idea.
BIG Facebook Changes: What To Do Now Read More »
Life is full of choices. Little choices that steer how your day goes. Big choices that steer how your year goes. And then, there are the ginormous choices–the ones that can literally change your life–for better or worse–in a matter of seconds. 2016 gave me the opportunity to make a lot of choices. The ginormous
1 Choice That Changed My Life In 2016 Read More »
Sizzlin’ Fun Fact
Leanne is an actress as well as a writer, and one of her most cherished performances was getting an opportunity to play Captain Hook in a production of Peter Pan. Thanks to her theatrical training, she also does accents and can cry on cue (but would prefer not to, thanks). She’s also a D&D nerd to her core.
Bio
Let’s get this out of the way; Leanne is not a fan of writing about herself. She much prefers writing about others! With a background in theater and dialogue writing, Leanne has a special talent for capturing an audience’s attention while being hyper-aware of a brand’s voice. Good copy is, to her, a complex potion made of dialogue, poetry, visual art, psychology, and computer science. Luckily, these are some of her favorite subjects!
In addition to her love of storytelling, Leanne adores problem-solving. It is that problem-solving drive that makes her copy functional as well as entertaining. Whether it’s writing copy for your website, social media pages, a blog post, an email campaign, or a neat little lead magnet, Leanne excels at creating valuable content that draws eyeballs.
“Every brand is a character with a unique personality: my job is to capture that personality, communicate its message and make people want more! Knowing that something I’ve written is helping a client while providing value to the readers is definitely the most satisfying part of my day!”
Specialties
Achievements & Awards